Community hairdressing and beauty salons are popular with local area residents if the operators are competent and can respond the styles desired by the general age group. A level of imagination is helpful and an understanding of how to deal with customers who must be pleased with results as mistakes will be seen by everyone and distress the customer. Ladies hairdressing is something that is very seldom done at home nearly always at a salon, thus the market is virtually any woman within the area of a salon. Prices is important as well as the competence of the operators. Satisfied customer will bring new clients to a salon.
A small local salon such as that proposed for JANLEE STYLES, will cater for ladies hairdressing needs in the area, it is not intended to introduce general beauty care (facials, waxing, nails, etc) unless it is seen that an opportunity exists. The salon will concentrate on hair care and consider beauty care services if or when appropriate.
Proper hairdressing is based on the training ad experience of the operator. Attendance at a recognize school is important and work experience at a well known salon is desired to build customer confidence. If an operator moves to another salon within an area some regular customer may choose to follow and set the clientele foundation. Unless an area is growing with people moving in the customer base is frequently dependent on changes from other area salons. Once satisfied, a customer will usually remain, but promotion is needed when opening to invite those who may not be happy with present salons to try the new one.
Even a small local salon must offer comfortable surrounding for client and quality product with the services. The expensive furnishings found in top market city salons are not needed.
